We know global warming is real but are we doing enough to make a change? Water conservation lies at the crux of sustainability. In order to make sure all living beings can continue to enjoy the gift of life, we need to first ensure that the natural resources are available for all and this will only happen when we become more conscious of our lifestyle, wastage and consumption patterns.

Water is one of the world’s most precious resources – but as the planet’s climate changes and the population rises, up to 5.7 billion people could be living in areas where water is scarce for at least one month a year by 2050.

This is why companies and individuals are exploring ways of saving this precious resource.

Humans need water to survive – and not just fresh water for drinking. We rely on different kinds of water for a huge range of services and products, from sanitation and healthcare through to growing food crops and making clothes.

In our daily lives, we use water for taking showers and washing laundry and it’s also a key ingredient in a wide variety of the products that we buy. But even though 71 percent of the Earth’s surface is covered by water, less than 1 percent is fresh water that is suitable for human consumption.

Today, around 1 in 3 people live without safe drinking water, and global water demand is expected to increase by more than 50 percent by 2040.

This trend is being accelerated by climate change because floods, droughts and heat have a direct impact on the availability of the various types of water that humans need. Changing the way we use water will help to strengthen our planet’s ecosystem and reduce the risk of extreme weather events that make water more unpredictable, more polluted, and more scarce. This could involve using less fresh water for showering, collecting and using rainwater for growing crops or sanitation, or improving our systems for managing waste water.

On top of this, using less warm water makes it possible to reduce greenhouse gas emissions because it avoids the need to generate energy to heat the water. By taking steps to consume less water when products are made and used, we can make sure water remains a human right – and does not become a luxury.

For more information on how Demeter can help you reduce water consumption and start saving the planet, contact us at savewater@demeterltd.co.uk